Google Reviews are one of the most powerful tools for building credibility and attracting new customers—without spending a dime. When someone searches for your business or your services, your Google Business Profile shows your star rating and written reviews front and center, often before they even see your website.

Here’s How It Works: Once your Google Business Profile is live, customers can leave reviews at any time, even without an invitation. Reviews are public and include a star rating (1 to 5) and a written comment. The more positive reviews you have, the more trustworthy and visible your business looks to both customers and Google’s algorithm.

Why Google Reviews Matter:

• Social Proof: 9 out of 10 people trust online reviews as much as personal recommendations.

• Higher Rankings: Google uses your reviews (both the quantity and quality) to help decide where your business appears in local search results.

• Customer Confidence: Businesses with strong, recent reviews are more likely to get calls, clicks, and visits.

At Turquoise Seas Consulting, I help you:

Set up your Google profile so reviews are easy to leave and manage. I will monitor and respond to feedback professionally, even the tough ones. Improve your online reputation with consistent, positive engagement

How Google Reviews Work (And Why They Matter for Your Business)

Initial Setup

Setting up a Google Business Profile is essential for helping your business appear in local search results when potential customers are looking for the services you offer. A complete, optimized profile boosts your visibility, builds credibility, and makes it easier for people to take action—whether that's calling or messaging, visiting your website, getting directions, or stopping by in person. For many, it’s their first impression of your business, so keeping your profile accurate and up to date is key to converting local interest into real leads.

I’ll create a fully optimized Google Business Profile that includes your service area or physical address, business hours, direct contact links (call or message), a map for directions, a website link, and a space for customers to leave and read reviews. If your business has a physical location, your profile will also appear on Google Maps.

Pro Tip: Google automatically enables reviews, even if you haven’t touched your profile. If you haven’t checked it lately, you might be missing valuable customer feedback—or letting a negative review go unanswered.

When someone searches for a service like "cleaning company near me" or "local website designer," Google often shows a map with local businesses at the top of the search results. This is called the Google Local Pack, and it pulls directly from your Google Business Profile (GBP). Your GBP is a free tool that helps your business in the following ways: your business shows up in Google Search and Google Maps, displays key info like your phone number, website, location, and hours, collect and showcase customer reviews, and get direct actions like calls, messages, bookings, or visits.

Your business GBP is often the first thing people see when they search for your service. Your GBP gives you visibility even if you don’t have a website (though for some businesses you should!). It builds trust through verified details and public reviews. It also helps you compete with larger businesses—for free.

Many business owners either don’t know they have a profile or haven’t claimed it. That means they’re missing leads, reviews, and visibility. I’ll make sure you’re not one of them.

Google Business Profile Setup

How Google Business Profile Works (And Why Your Business Needs It)